Essential Oil Products Can Be Marketed For Pets, Too

November 23, 2017


In the span of just a few short years, essential oils have transformed from being barely understood by the general population to growing in rapid demand. Consumers can’t get enough of the aromas and health benefits of essential oils, a trend that the producers of pet products can use to their advantage! When puppy products like shampoos, odour eliminators, bug sprays, anti-anxiety supports, dental gels, ear cleaners, and muscle balms are formulated with natural, sustainable, high-quality essential oils, consumers will eagerly seek them out.

Essential oil products marketed for pets

Essential Oils: Natural Alternatives to Pet Medication

Pets are prone to physical and emotional health ailments just like humans, which means they are also prone to many of the same side effects and problems that arise from the use of pharmaceutical drugs. From anxiety to weight gain and everything in between, dogs need natural alternatives to help them enjoy the highest quality of life possible. Essential oils offer that solution.

The versatility of essential oils grants pet owners flexibility as they decide how to use essential oils to improve the health of their furry friends. Essential oils can be utilised aromatically, topically, and internally (with the proper precautions and medical advice, of course). There is almost nothing that essential oils can’t do for dogs, which leaves the door wide open for exciting and relevant product formulations:

Skin Care

Digestive Support

Respiratory Support

Natural Insect Repellent

Ear Health

Seasonal Immune Support

Joint and Muscle Support

Brain and Mood Function


Which Essential Oils Are Best For Pet Products?

The purpose of your product will determine the essential oils that need to be included as natural ingredients.

Helichrysum is a very valuable essential oil for pet care - Aromatic Ingredients

Helichrysum is a very valuable essential oil, though it isn’t as well known as Lavender or Frankincense. Consider it a powerful antidote to any type of irritant, including bites from less friendly dogs. As an antiseptic, antimicrobial, and anti-inflammatory, Helichrysum can stop bleeding and help close wounds. This makes it the perfect ingredient for a dog bite and wound balm.

Lavender is one of the gentlest essential oil's for pets - Aromatic Ingredients

Lavender, of course, is one of the gentlest and most soothing essential oil that offers a host of benefits for a dog’s skin. Bruises, burns, flea bites, hot spots, and fungal infections can all be treated naturally with application of Lavender oil. Since most consumers are already familiar with the benefits of Lavender oil, they will instantly understand its benefits when they see it listed on product packaging.

Essential oils can also help to strengthen a dog’s immune system, especially when blended. A combination of Rosemary, Eucalyptus, Cinnamon, Clove, and Wild Orange is especially effective when added to a base like Coconut Oil and applied to the bottom of a dog’s paws. This recipe lends itself well to a number of different immune protection products for pets.

Aromatic Ingredients Can Guide You Forward

As you work to formulate the perfect pet products using essential oils as natural and safe ingredients, let Aromatic Ingredients give you the advice and support you need. Our team of experts offers decades of combined experience in the essential oil industry, so you can be sure to select the specific essential oils that will help you formulate a product that enhances the appeal of your brand and satisfies both your two-legged and four-legged customers. Call us at 03 9702 3698 to find out more!

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